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New Business Cartoons for Email Marketing

Use Cartoons for Email Marketing to entertain your customers

This week I’ve uploaded some new business cartoons to the store that are ready for download.

Cartoons for email marketing are a great way to entertain your customers and create loyal readership. Cartoon readers are very loyal and will always go out of their way to read the cartoon. When I was a kid and I had a paper route I would get my bundle of papers and I would open one paper up and go straight to the comics section and read all the comics before I read anything else. I know many people that do this even though instead of newspapers they are reading blogs, websites and emails. Using cartoons for email marketing is a fun way to engage your customers.

Business cartoons are great for email marketing. Let’s say you are a business that is wanting to send out a monthly email newsletter to all your customers. By putting in a business cartoon in the email you give them some visual eye candy to look at and hopefully laugh at. A business cartoon in your email marketing every month can help create a following. If they know there is a new cartoon in the newsletter your customers are more likely to click on the email and they may even be more inspired to read the rest of your email.

Business cartoons can make light of business situations. Sometimes business can be a boring topic. But everyone loves a funny cartoon about business. My cartoon library of business cartoons are growing all the time with a wide range of topics.

Below are some business cartoons I’ve recently added that are available for purchase and download.

 

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621-Lawyer-Fine-Print-COLOR-w

 

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The Art of Richard Thompson Book

I just ordered the book The Art of Richard Thompson. Mr. Thompson is an illustrator and the creator of the comic strip Cul de Sac. I like is loose style is fun writing. He has many awards but noteworthy is the Reuben Award for Outstanding Cartoonist of the Year, presented by the National Cartoonists Society of which he got in 2011.

Here is a video that is being passed around on some social media outlets.

 

425-Bowling Thumb

This cartoon shows a woman sitting on a hospitable bed with a large bandage wrapped around her thumb. The doctor is saying, “Well you may never bowl again, but you have a promising career as a thumb wrestler.” This cartoon is done with pen and ink and is in full color.

424-Giggles

This cartoon shows a clown and man talking one the phones at a jail. The clown is saying to the man, “The giggles I knew smiled a lot more.” This cartoon is done with pen and ink and is in full color.

Custom cartoon for a Linkedin bike ride poster

I was hired to design and illustrate a poster for a Linkedin bike ride that they are planning for their company. This poster had sort of turkey Thanksgiving feel since they are calling this bike ride the Gobble Wobble.  The client wanted the turkey character riding a cruiser bike straight at the viewer with the hand drawn text all around the character.

LinkedIn-IMAGE

Custom Painted Facebook Mural

I just finished a custom hand painted mural for one of the Facebook buildings. The custom mural was for their transportation center called “The Hub.” The theme was all about transportation and commuting. We had a focus on bikes since they have a full bike shop in The Hub. I also included a train, a shuttle bus, and passenger van. Facebook also wanted to show a lot of people and diversification since many of the the staff are from a lot of different cultures from all around the world.

Facebook also told me of some inside jokes about working there. I tried to include as many inside jokes as possible. This mural took a long time to get done since they wanted to include so many different elements into the painting. We took several months of back and forth on the initial design, and then about 8 full days with two men painting.

Working at Facebook was pretty sweet. There are many perks that I got to experience and thought that would be cool to have everyday. I’ll probably never work full time at a really large company so it was cool to experience it for a couple days. The guys at the Hub were super friendly.

Facebook Mural for the Hub by Fritz

Tools for a Cartoonist

The tools for a cartoonist are very simple.  The reality is that you can draw a cartoon in so many ways.  You could draw a cartoon using a crayon and a paper place mat from your neighborhood diner or draw with drops of blood on a suicide note.  (That’s a bit graphic and should not be tried at home.)

In this article I just want to share with you if you are a beginning cartoonist what type of materials I use to hand draw my cartoons.  One major cartoonist tip is that I signed up for Amazon Prime which cost $75 a year and you get free shipping.  Amazon has most of the art supplies you could ever want and the prices are very similar to online providers like Dick Blick, but if you order as much as I do saving on shipping is huge!  It’ll more than pay for your $75 per year on the Amazon Prime.  So in this article I’ve linked the items to the product on Amazon.com but you can find these items in most art stores and online art stores too.

Paper

I draw my cartoons by hand so I choose to use Strathmore Smooth Bristol Board.  I like the Bristol Board because it takes ink very well, and I like how it feels when I draw with pencil.  The Bristol Board is good for a lot of detail and since it’s a heavier stock than typing paper it feels more valuable.  Strathmore Smooth Bristol Board is more expensive than regular old typing paper but since I sell my cartoon originals for $150+ I feel that my cartoons need to be drawn on something more than just typing paper.  I got the idea to draw on this material from a book I read from my idol Bill Watterson called The Calvin and Hobbes Tenth Anniversary Book.  In that book he shares a bit on how he works and the materials he uses.

Any paper is fine.  There is no right or wrong paper.  I know many cartoonists that use typing paper.  Like all tools of the trade its important to find the tools that you feel most comfortable with.

Pencils

I use a Prismacolor Col-Erase Pencil blue to sketch out my cartoons.  I buy them by the box.  Many times I sketch out my composition onto note cards or typing paper using the Col-Erase Blue before I go to my final drawing on Bristol Board.  I started using this type of pencil back in college while I was taking some animation classes and I just got really comfortable using them.  You’ll also hear cartoonists say non-photo blue pencil.  This is basically talking about the quality of this pencil is that the blue doesn’t show up when the drawing is photocopied.  I don’t really own a photocopier but I find that when I scan my final drawing that has my blue under drawing with my final ink over it, the blue will disappear in Photoshop with some minor adjusting with the contrast.

Another note on pencils is whatever pencil you use if it be graphite or colored pencil, you should note how heavy you draw.  If you are heavy handed than a harder pencil might be better for your under drawing as a hard pencil like a H2 or H3 will have a lighter stroke.  If you are more gentle in your drawing than you can get a way with a H or HB softness with your pencil.  For under drawings I would not use a soft pencil like 2B or 3B.

Eraser

A cartoonists best friend is sometimes the eraser.  So many times you have saved my life eraser!  The eraser that I have fallen in love with is the General White Tri-tip Triangle Eraser.  No real science here.  Its a rubber eraser and I like the triangle shape for ease of gripping in my hand.  I feel the narrower erasers are hard to grip.  I don’t want to keep buying batteries so I don’t do the electrical erasers.  I’m not a fan of eraser pens either.

Ink

There is a whole mess of ways to ink your cartoon.  Markers, ink pens, ball point pens, etc.  I’ve spent more time trying to find the right pen to do the job.  I’ve tried crow-quill pens, Koh-I-Noor Rapidograph stainless steel pens, felt tip, permanent markers, calligraphy pens, India ink and paint brush.  So far I bounce between crow-quill pens and the Sakura Pigma Micron.  The reality is that I’m usually paid per cartoon so I can’t have my cartoons taking me 8 hours to finish.  The faster I can pump out the cartoons the more I make per hour.  There is time saving ways to ink by using the Micron pen vs a ink pen with a nib that you dip into the ink well.  The biggest is that it takes little time for the ink to dry on a Micron pen.  I can draw fast and not be afraid of my palm smearing wet ink all over my drawing.  The biggest draw back is that the micron pen is very limited in stroke width so broad areas of black you are better going to a brush or a fatter marker.

I do love the crow-quill pen though.  The character it gives a line  really makes organic shapes some life.  If you have time and skill use the crow-quill.

No matter what tools you use I believe in always testing out new ways of drawing.  You never know when you might find that one pencil, or that one type of paper or that right kind of ink that will make your drawing life better.  The goal is make drawing cartoons fun and easy.  If its fun and easy you’ll do it even more.  Technology changes and pen and paper get better.  And if you draw all the time you will get better too.

Editorial Cartoon from Chicago Tribune Video

I’m a big fan of watching others draw.  There is a wealth of videos on the internet…I don’t know if you knew that.   Here is a video done by the Chicago Tribune showing editorial cartoonist Scott Stantis.  I hope you enjoy.

The Cartoonist’s Workbook by Robin Hall


The Cartoonist’s Workbook by Robin Hall is another cartooning books of many that are in my library.  The one I have is the old school one with the black cover.  As you can see in the image that I chose they have a new cover for this one.  The Cartoonist’s Workbook is not for the new cartoonist that wants to learn how to draw, as his drawing is very simple and maybe not the best at teaching one how to draw in a classical sense.  But this book has many other very strong qualities.  Now the book I have is out dated and doesn’t have anything about websites and such, but there are some really good hints in this book about becoming a professional cartoonist which I found extremely valuable.

One of the most valuable to me was the section Hall has in this book about writing gags.  Some of my earliest gags that I would write were a result of doing some of the techniques used in this book.  In one section of the book Hall takes you through the entire writing process.  The writing of gags to me is the most important aspect of being a cartoonist.  The ability to come up with a story or gag can be life or death for you cartoon so learning the proper way can give you an edge over other cartoons with poor gag writing. For me I’m always looking for new ways to come up with a joke and this book was one of the first books that taught me how to write.

This book was also the first book I had that taught me how I might go about selling my cartoons.  Many of the topics in the book that I have are outdated, and I’m sure are updated in the new version of the book sold on Amazon, such as internet, websites, etc.  The markets have change for cartooning, but you still have to put your stuff out there and look professional.  This book taught me to do just that.  Have your stuff look professional and present your work to people you are selling to in a professional manner.

The Cartoonist’s Workbookhas helped me draw cartoons, write better gags, and sell my cartoons for many years.  I love this book!

Simon’s Cat “Let Me In!”

I’m a big fan of  Simon’s Cat.  Not because there is some weird love for cats, but I’m a bigger fan of the animation.  I love the clean black and white look.  The cat has so much personality with very few lines.  There is no need for talking with this cat.  The communication is all done with animated expression and natural movement of the cat.  The hand gestures of the cat to signal him wanting something to eat is perfect.  The Simon’s Cat animations are perfect for YouTube too.  If they were any longer I wouldn’t want to watch them.  A 2o minute animated cartoon I don’t think I would sit through.  These short gags are perfect.